Privacy Policy

This Privacy Policy describes how NE(X) Mushrooms ("NE(X)," "we," "us," or "our") collects, uses, discloses, and protects your personal information when you visit https://senditlyfe.net (the "Site"), interact with our content, or purchase our products and services (collectively, the "Services").

We are committed to handling your information responsibly, transparently, and in accordance with applicable privacy and data protection laws.

1. Introduction

By accessing or using the Site or our Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with any part of this Privacy Policy, discontinue use of the Site and Services.

This Privacy Policy operates alongside our Terms of Service and any other documents or notices that refer to this policy.

2. Scope and key definitions

This Privacy Policy applies to information we collect from:

• Visitors and users of our Site
• Customers who purchase NE(X) mushroom products
• Individuals who subscribe to our email, SMS, or other marketing communications
• Individuals who contact us for customer support or other inquiries

For the purposes of this Privacy Policy:

• Personal information means information that identifies, relates to, describes, or can reasonably be linked to an identified or identifiable person.
• Processing means any operation performed on personal information, such as collection, storage, use, disclosure, or deletion.
• Applicable law includes relevant privacy and data protection laws, such as GDPR, the UK GDPR, and US state privacy laws where they apply.

3. Information we collect

We collect information in three primary ways: (a) information you provide directly, (b) information we collect automatically, and (c) information from third parties.

3.1 Information you provide directly

• Account and profile details. If you create an account, we may collect your name, username, email address, password, and profile details you choose to provide.
• Order and billing information. When you purchase products, we collect name, billing address, shipping address, email address, phone number, and order details. Payment card information is processed by PCI compliant payment processors and is not stored by us in full.
• Communications and support. If you contact us, we collect the information you provide, including contact details and the content of your message.
• Marketing subscriptions. If you subscribe to marketing communications, we collect the contact information you provide and your preferences.

3.2 Information collected automatically

When you visit or interact with the Site, we automatically collect certain information, including:

• Device and usage data. IP address, browser type, operating system, device identifiers, language settings, and pages viewed including timestamps and referring pages.
• Log and analytics data. Navigation patterns, engagement metrics, and performance measurements collected through analytics tools and similar technologies.

3.3 Information from third parties

We may receive personal information from third parties, such as:

• Payment processors who provide confirmation of payments, chargebacks, or fraud alerts
• Marketing and advertising partners who help measure campaign performance and audience engagement
• Service providers who assist with hosting, analytics, and order fulfillment

4. How we use your information

We process personal information for the following purposes, to the extent permitted by applicable law:

• To provide and operate the Services. Process orders, deliver products, provide support, manage accounts.
• To communicate with you. Send transactional messages and respond to inquiries.
• To personalize your experience. Remember preferences and tailor content.
• To improve the Site and products. Monitor usage, troubleshoot, conduct analytics, develop new features.
• To conduct marketing and promotions. Send newsletters and offers where permitted by law and subject to your choices.
• To maintain security and prevent misuse. Detect and prevent fraud, abuse, and security incidents.
• To comply with legal obligations. Respond to lawful requests and enforce agreements.

5. Legal bases for processing EEA UK visitors

If you are located in the EEA or the UK, we rely on one or more of the following legal bases:

• Performance of a contract. Provide the Services you request, such as fulfilling an order.
• Legitimate interests. Improve the Site, secure systems, communicate about similar offerings, balanced against your rights.
• Consent. Where you have given consent, such as certain marketing communications or non essential cookies.
• Legal obligations. Where required to comply with applicable laws and regulations.

6. Cookies and similar technologies

We use cookies and similar technologies to operate and improve the Site, understand usage, and enhance your experience.

• Strictly necessary cookies. Required for Site functionality such as cart and secure log in.
• Performance and analytics cookies. Help us understand how visitors use the Site.
• Functionality cookies. Remember preferences such as language or region.
• Advertising cookies where used. Help present relevant offers or measure campaign effectiveness.

You can manage cookies through browser settings. Disabling cookies may impact Site functionality.

7. How we share and disclose information

We do not sell your personal information in the common understanding of the term. We may share personal information with:

• Service providers and contractors. Payment processors, shipping partners, analytics, email and SMS platforms, hosting providers, and support tools.
• Professional advisors. Lawyers, accountants, and auditors as needed.
• Business transfers. In connection with mergers, acquisitions, reorganizations, or sales of assets.
• Legal and safety requirements. Where necessary to comply with law, protect rights and safety, or enforce agreements.

8. International data transfers

The Site may be operated from, and your personal information may be processed in, countries with different data protection laws. Where required, we implement appropriate safeguards for international transfers.

9. Data retention

We retain personal information only as long as necessary for the purposes described, unless longer retention is required or permitted by law.

• Transaction records may be retained to comply with tax, accounting, and regulatory requirements.
• Marketing preferences may be retained while you are subscribed and for a limited period thereafter to comply with applicable laws.

When information is no longer required, we delete or de identify it consistent with our practices and applicable law.

10. Security

We use reasonable technical and organizational measures designed to protect personal information, including encryption in transit, access controls, and monitoring. No method is completely secure, and we cannot guarantee absolute security.

11. Your privacy rights and choices

Depending on your location, you may have rights such as access, correction, deletion, restriction, objection, and portability.

• Right of access to request a copy of your information
• Right to rectification to correct inaccurate information
• Right to deletion subject to legal exemptions
• Right to restrict processing in certain circumstances
• Right to object including to direct marketing where permitted
• Right to data portability where technically feasible
• Right to withdraw consent where we rely on consent

To exercise rights, contact us using details below. We may need to verify identity. You can opt out of marketing by using unsubscribe links in emails or contacting us directly. We may still send transactional messages.

12. Children’s privacy

The Site and Services are not directed to children under 13, and we do not knowingly collect information from children under 13. If we learn we collected such information, we will take reasonable steps to delete it.

13. Third party websites and services

The Site may link to third party sites not controlled by NE(X). We are not responsible for their privacy practices. Review third party privacy policies before providing information.

14. Changes to this Privacy Policy

We may update this policy to reflect changes in practices or legal requirements. We will update the last updated date and provide additional notice where required. Continued use after changes means acceptance of the revised policy.

15. Contact us

If you have questions or requests regarding this Privacy Policy, contact:

NE(X) Mushrooms
Email: support@nexmushrooms.com
Website: https://senditlyfe.net/